B2B

How to measure the effectiveness of language courses – KPIs and tools

Investing in language training is one of the most common components of employee development strategies. For companies, it means not only boosting team competencies but also achieving measurable business results – improved communication, better customer service, and increased confidence in international operations.
But how can you assess whether your language training programs are truly effective?
The answer lies in measuring performance using KPIs and targeted tools. Only then can training decisions be data-driven and return on investment (ROI) clearly estimated.

Is your company ready for new markets? Language skills matter

Business growth and international expansion are natural steps for companies aiming to increase their competitiveness and revenue. However, the decision to enter a new market is only the beginning. One of the key factors that can determine the success or failure of international operations is your team’s language proficiency. Is your workforce ready?

How to get a job in Canada with an IELTS certificate – A step-by-step guide

If you’re looking to start a professional career in Canada, one of the most important items on your checklist should be the IELTS certificate. This internationally recognized document proves your proficiency in English—a crucial skill for studying, working, living, and fully integrating into Canadian society.

Out-of-Office Message in English – Examples and tips

Taking a holiday doesn’t mean leaving your clients or colleagues in the dark. A well-written out-of-office message (automatic email reply) is not only a matter of courtesy, but also a reflection of your company’s image and communication style.